NATIONAL DAY OF ACTION
4.1.2026
Our National Day of Action is an opportunity for us to come together, stand up to Big Tobacco, expose the tricks this industry uses to lure kids into addiction, and call for change. With your participation, our collective voice is stronger!
Tobacco companies are aggressively marketing deadly and addictive products while raking in billions of dollars in profits. They’re fighting policies that would actually reduce tobacco use. They’re developing new products to hook kids, using fun flavors and massive doses of nicotine.
They’re lying, cheating and fooling people into a lifetime of addiction, disease and death. But we’re not fooled. And we can stop them.
Get Involved in Your Community!
On our Day of Action — and in the days and weeks before and after it — hundreds of events will take place across the country calling for change to protect kids from nicotine addiction and hold the tobacco industry accountable.
You too can plan an activity to raise awareness or urge elected officials to take action. No event is too small to have an impact, and no one is too young or too old to participate. Whether you're tabling solo at your school or rallying with a big group at your state capitol, we want to hear about it and support you!
Stay tuned for event ideas, resources, and more ways to get involved!
